Recognising Irish Sponsorship since 2012

It's always nice to be told that you've done a good job and to be here amongst your peers and to get your name called out, it's very special. There's some great events coming up, some brilliant sponsors that really get an awful lot out of sponsoring, both in sport and culture, in business, in every other which way. So yeah, the future is very bright.

We're absolutely delighted. First things first is that we're up against really stiff competition. We didn't think we'd win. But secondly, we're absolutely over the moon because it's a real collaborative effort and we had the agency and the brand involved. The benefits for our company for winning an award is that trust. So if we've got wonderful accolades like this, I think brands are going to come to us and feel trusted.

Really surprised because there were some really strong people and companies and partnerships in category with us, but really, really proud. Great partnership, we're really proud.

Massive surprise, but it's a massive achievement for the whole team with three awards across two different sponsorships. A massive thing to go back internally to our exec team to say that we've won three big awards and the justification for the two sponsorships that we have for both the rugby and the college football.

Listen, we were delighted. I think for us, we were saying earlier, it's a sponsorship that has penetrated the whole business. We've loved the process and even getting the entry together has really made us think about what we've achieved and the work that's gone into it. So yeah, absolutely would recommend it to anyone.

We're absolutely blown away. We go out and we do these campaigns and it's just so nice to be recognised from the industry that we're actually doing a good job. We're big in the music space and we want to do more in the music space and I suppose it builds our credibility in the music space as well that we are doing something that is different and to be recognised.

It's a real honour. Obviously, we were here last year and we won the same category, so it's really nice to defend our title. Brilliant that we were sitting beside MACE on our table here, one of our competitors, they did a fantastic campaign with Johnny Sexton. I was a bit worried, but it was a friendly competition tonight and it's nice to still win the category.